PODCASTS: The Connections Between “Touchless” Technologies and Fan Data

Two episodes of the FanReach podcast recorded back-to-back bookend nicely two topics of paramount importance to the future of sports entertainment. In episode 7 we introduce you to "Radio Ren" a.k.a. Renier Steyn, Director of Axess America Events. Not only was Renier hilarious, but incredibly knowledgeable about the technology development of "touchless" and "cashless" technologies installed in sports venues around the world today. In episode 9, the FanReach podcast crew was joined by Fiona Green,...

The NFL Alumni Drives Forward with a Groundbreaking Mobile-First Digital Strategy

Three retired NFL players bring together the NFL Alumni Association, VEEPIO, and FanReach, in a new mobile technology project that makes it possible for community organizations, businesses, and sports fans, to instantly connect with the 30,000 retired members of the NFLA. The NFLA has taken charge by reaching their youth and appointing Najee Goode, a recently retired NFL player, to their board and lead a new wave of digital technology and strategic marketing. He has...

PODCAST HIGHLIGHT: How 5G Helps Sports Teams Maximize Value

Eric Bolten, a 5G industry expert, joins former NFL players and current sports technology consultants Kenyon Rasheed and Brian Jones, as they discuss how data can be used to create "fan bliss" for sports fans. VIDEO TRANSCRIPT ERIC BOLTEN, ZIXI: The NFL - let's pick on that because it's our subject of the day. They know they share revenue, they have a very understood model about the assets and how the teams participate, merchandising, and...

VIDEO: The Fan Engagement Benefits of Augmented Reality Partner Zappar

Zappar's camera technologies in the FanReach mobile platform provide sports teams with ways to make incredibly creative and exciting activities for their fans. Augmented reality inspires huge engagement, and that means sponsors will love to support these immersive experiences -- whether fans participate at home, in-venue, or out in the world. VIDEO TRANSCRIPT CASPAR THYKIER, ZAPPAR: The benefit of augmented reality to our partners is delivering a "camera capability" really for any business as a...

VIDEO: Getting Ready for Venue Life After COVID

Sports teams, leagues, and venues are all gearing up for live sporting events in a new post-COVID world. The only thing that is clear today is that flexible mobile app technology will be a huge part of successful plans for the re-opening of large venues for live events. Gabriel Smallman, FanReach's president, explains why technology will be key to give fans great experiences as sports venues welcome people back. VIDEO TRANSCRIPT Gabe Smallman, FanReach: This...

VIDEO: How Do FanReach Vendor Partners Add Value for Teams?

Zappar CEO Caspar Thykier explains how their sports mobile app partnership with FanReach helps to improve the sports business opportunities for sponsors and teams. By making AR technology so accessible, we give easy access to the cool augmented reality opportunities Zappar provides. The sky is the limit for the sponsorship and fan engagement experiences sports teams can conjure up! VIDEO TRANSCRIPT CASPAR THYKIER, ZAPPAR: The thing that is so important about AR is that it...

Introducing The FanReach Podcast

Sports teams and venue operators have a new resource to find thought leadership in the sports business. FanReach introduces The FanReach Podcast featuring former NFL players, and current sports tech experts, Kenyon Rasheed and Brian Jones, as they dive into the issues and ideas that are top-of-mind for sports entertainment decision-makers today. Hosted by Christy King, former VP of Technology R&D for the UFC, this trio brings a wealth of industry knowledge, and key industry...

VIDEO: The Future of Sports Business is Engagement – By the Numbers

FanReach partner Fannex explains how even the smallest percentage increases in fan engagement can mean big improvements to a sports teams' bottom line, and that's why it is so important to make sure your team's mobile app has the flexibility and power to provide fans with interactive activities. https://youtu.be/7ay5GpRO8aI VIDEO TRANSCRIPT KEMAL LESLIE, FANNEX: I have been doing a little more research lately on the market and what's happening next. My team tends to like...

VIDEO: FanReach and Fannex Build Fun for the Minnesota Vikings

Fannex president and founder Kemal Leslie explains how his team and FanReach worked together to create an interactive game for in-stadium fans to play during referee delays during Minnesota Vikings games. The Vikings' mobile app game had high engagement making a happy sponsor. VIDEO TRANSCRIPT KEMAL LESLIE, FANNEX: What we did there is they had a sponsor called Quick Trip and they wanted to run a live trivia game with fans during the intermission. Fans...

VIDEO: How Do We Help Sports Teams Explore Gaming?

Long-time sports business and technology expert Gabriel Smallman explains how FanReach is helping teams and leagues explore gaming and gambling concepts. Not only do these technologies have new revenue potential, but measurable interactions show that fan engagement is incredibly high, especially with younger generations. VIDEO TRANSCRIPT Gabe Smallman, FanReach: As big as sports is - the gambling business is just as big. Now what we're seeing is leagues and teams all trying to figure out...