by Jana Gauthier | Oct 8, 2026 | News
FanReach’s first college football app debuted with Northwestern Football on opening night, built alongside Ticketmaster and Mappedin. EVANSTON, Ill. — On Friday, October 2, the New Ryan Field opened its gates, and Northwestern Football gave its fans a night to...
by Jana Gauthier | Oct 5, 2026 | News
Ask any team marketer how much they know about their fans, and the answer is “a lot.” Ticketing knows who bought. The CRM knows who opened the email. Loyalty knows who scanned in. Analytics knows who visited. Now ask how much of that a fan actually feels...
by Jana Gauthier | Mar 3, 2026 | News
Why the Future of Fan Technology Isn’t About More Platforms — It’s About Context. In today’s sports and live event landscape, technology stacks are crowded. Ticketing. CRM. Data warehouses. Identity providers. Marketing automation. Loyalty. Payments. Parking....
by Jana Gauthier | Dec 4, 2025 | News
Boston, MA — December 2, 2025 — FanReach, the leading provider of mobile fan engagement platforms for professional sports teams and venues, today announced a strategic partnership with Affina, the parent company behind CrowdPlay, the leading loyalty and rewards...
by Jana Gauthier | Oct 17, 2025 | News
CLEVELAND – The Cleveland Cavaliers unveiled updates to the Cavs App presented by LECOM, along with an enhanced lineup of Cavs Rewards features and experiences crafted to elevate the fan experience for the 2025-26 NBA season and...