VIDEO: The Value of FanReach for Sports Teams is Real and Growing

Daron Williams, the Indianapolis Colts manager of digital communications, explains how their mobile app, on the FanReach platform, goes far above and beyond basic support to help their organization keep on track with evolving business opportunities and new technologies. VIDEO TRANSCRIPT Daron Williams, Digital Communications Manager: In the beginning of our relationship, it was definitely just, "Hey, we need someone to respond to our issues quickly." FanReach did that, and then over the years, we've...

Jan 2021

Video

VIDEO: Game Day Wins for NFL Colts Fans During COVID

NFL football's Indianapolis Colts wanted to make sure fans had a great game day experience. They didn't let COVID prevent them from getting creative in solving crazy new challenges. Hear from Daron Williams, Digital Communications Manager, on how their mobile app, using the FanReach platform, is a vital part of their successful efforts. VIDEO TRANSCRIPT Daron Williams, Indianapolis Colts: Since COVID it's been really important for us to make sure that fans still feel like...

Jan 2021

Video

Media Organizations Future?

Will brands become their own media organizations as they leverage the funnel to a personalized and targeted app experience? This article explores if a brand really owns an audience. Through data and personalized experiences, brands can bring the audience closer and create more revenue opportunities over time. Websites and social can be visualized as the broad part of a funnel, and the funnel ends with an app which has the highest recurring engagement rates.

Jan 2021

Uncategorized

Satisfi Labs Recognized for Conversational AI

FanReach is proud of those we call partners; especially when others recognize what we value in a partner; innovation. Satisfi Labs is a game-changer in the AI conversational space and recently was recognized for their partnership with 15 Major League Baseball (MLB) teams to create voice apps on Google Assistance. Fans can now start conversations Chicago White Sox, Minnesota Twins, Oakland Athletics, and other teams to learn about statistics, schedules, team history, and the score…

Jan 2021

News

Episode 12: Exploring the Ethics of Sports Data and Gambling
Christy King hosts the FanReach crew of Brian Jones and Kenyon Rasheed in another discussion with Dan Hannigan-Daley, the CEO of Sports Info Solutions, formerly with Draft Kings. In this episode, we get into the details of where sports data comes from, who has access to that data and when they see it, who benefits […]
Episode 11: College Sports with Chris Plonsky of The University of Texas
Episode 11 of the FanReach Podcast features Chris Plonsky, the Executive Senior Associate Athletic Director and Chief of Staff for the University of Texas. Former UT and NFL player Brian Jones, host Christy King, and Kenyon Rasheed, take full advantage of the hour Chris gave to dive in on subjects ranging from college athlete pay […]
Episode 10: The Wide Ranging Role of Player Data in Sports Entertainment with Dan Hannigan-Daley
Christy King hosts the FanReach crew of Brian Jones and Kenyon Rasheed in a discussion with Dan Hannigan-Daley, the new CEO of Sports Info Solutions, formerly with Draft Kings. We talk about why Dan made a career transition from gaming to player data, and why there is such a huge thirst for more and more […]
Episode 9: Winning with Data for the Business of Sports Featuring Fiona Green
On this episode of the FanReach podcast, host Christy King, and former NFL players and current sports business experts Brian Jones and Kenyon Rasheed, talk with author Fiona Green about her latest book release of "Winning with Data for the Business of Sports: CRM and Analytics." Fiona is a deep source of information about how […]
Episode 8: The NFL Alumni Organization Goes Long...into the Future
The FanReach podcast host Christy King, hears from retired NFL players and current technology consultants Brian Jones and Kenyon Rasheed, as they explain how the FanReach platform will help the NFLA bring exciting new opportunities to retired NFL players. The new NFLA mobile application will provide a cutting-edge communication and support platform to serve the […]

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